Blockchain: Salesforce unveils its business-oriented platform

Salesforce Blockchain is designed to facilitate the sharing of CRM data within a secure network of partners through a low-code approach.

The cloud-based CRM provider recently unveiled Salesforce Blockchain. A platform based on Hyperledger Sawtooth open source technology.

Salesforce Blockchain is designed to facilitate the creation of blockchain applications by the clients of the American firm. And accelerate data sharing (customer relationship management or CRM) within a reliable and secure network of partners and third parties.

After IBM, Microsoft, Oracle and others, Salesforce is thus embarking on blockchain (the decentralized transaction management technology).

Salesforce favors the “low code” approach. The demand for blockchain developers outstrips the supply. It is also a matter of better meeting the expectations of the professions.


Zayne Turner, the firm’s Lead Developer Evangelist, clarified the approach.

“Salesforce Blockchain provides the distributed ledger infrastructure and leverages the power of Salesforce metadata,” she said in a blog post.

“This allows a partner to securely publish and verify every record in Salesforce Blockchain, regardless of the system used,” she added.

The data is encrypted. And “users can choose the appropriate authentication protocol for the network they want to create. “

The interface used, Blockchain Builder, is reminiscent of the Lightning App Builder tool.

Availability in 2020

Salesforce Blockchain pricing has yet to be specified.

At this time, only certain customers of the provider can access Salesforce Blockchain as part of a private beta program.

The platform will be accessible to more companies from 2020.

According to IDC, global business spending on blockchain equipment, software and services is expected to reach $ 12.4 billion in 2022, compared to $ 2.9 billion in 2019.

(photo credit © shutterstock)

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